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Redeploy the troops: How adaptability helped keep customer care first at Atlantic Lottery during COVID-19 pandemic

The COVID-19 pandemic disrupted many businesses in Atlantic Canada — and Atlantic Lottery was no exception. Some business areas, such as video lottery operations, came to a standstill as a result of closures and cancellations across the region.
At the same time, Atlantic Canadians embraced the “stay home” message from public health officials and could no longer run errands as usual.

Everybody into the Pool!

Highlighting wins is something we all love to do at Atlantic Lottery, but usually we’re sharing the stories of people winning big on our games.
This time, we’re focusing on the success Atlantic Lottery’s Innovation team and its Outpost Lab in Halifax are having with their new mobile development PoolApp.

New lottery game is a big hit with players

In the 11 weeks since Atlantic Lottery launched its newest game – Hit or Miss – five top prizes of $250,000 have been won as well as two top instant prizes of $25,000.
Three top prizes have been awarded in Newfoundland and Labrador, one top prize in Cape Breton,

Could you be a millionaire and not even know it?

Don’t you love the feeling of pulling out your winter coat for another season, sliding your hand into the pocket and discovering a forgotten treasure? A five-dollar bill. A lost glove. A favourite lip stick.
Well imagine reaching into that pocket and finding a Lotto 6/49 ticket and realizing it is a $1-million winner!