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There’s no doubt 2020 has brought many challenges none of us ever expected. But with it also came many opportunities to rethink the norm and as a result, many creative solutions.
Atlantic Lottery’s sponsorship team encountered one such opportunity when faced with the reality of nearly all festivals and events across Atlantic Canada being cancelled this year.
Atlantic Canada’s largest cycling fundraising event, Ride for Cancer, is an annual event where hundreds of riders come together for the common goal to improve cancer care for Atlantic Canadians.
All proceeds raised from the Ride for Cancer event this year will help to bring a world-class procedure to the QEII Hospital in Halifax that ensures some early-stage breast cancer patients will spend less time in radiotherapy.
It’s been an unusual summer, to say the least.
Between going through a border stop when travelling within the Atlantic bubble and wearing a mask to the grocery store, this year has been like no other. While we all have our summer routines and traditions, many of those have unfortunately been impacted this year.
Atlantic Lottery employees have participated in United Way’s Day of Caring for many years. Numerous employees participate year after year to lend a helping hand at various not-for-profit organizations in the Greater Moncton Area and the latest edition was no exception.
Held annually in June, United Way was unsure for some time if the 2020 event would be able to proceed due to the ongoing COVID-19 pandemic and related restrictions.