NOW + Next

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A year in review, on The Ticket

Atlantic Lottery launched its very own digital newsroom just over a year ago. Named The Ticket, the newsroom offers a behind-the-scenes look into what’s going on at Atlantic Lottery. Here you can find stories about innovative business practices, giving back to communities, helping to inform players and the winning experience.

Looking back: Atlantic Lottery’s decade in review

With the 2010s in the rearview mirror and a new decade now upon us, it’s fascinating to reflect on the changes we’ve seen at Atlantic Lottery over the last 10 years.
While we’ve always held the same values, and the same driving purpose to make Atlantic Canada a better place,

Community Proud

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Atlantic Lottery Diversity and Inclusion Council making small steps and a big difference

Alison Stultz, Atlantic Lottery’s vice-president of people and culture, describes diversity as “the mix” and inclusion as getting the mix to work well together. In order to achieve both goals, she set out on a mission.
In 2018, Stultz put out a call to all Atlantic Lottery employees,

Building Communities – Why does Atlantic Lottery partner with United Way?

Atlantic Lottery isn’t just a corporation, it’s made up of people who are proud to contribute to the communities we all call home, whether it’s at work or through their own activities.
In the third of our Building Communities series, product solutions specialist Sam Burke talks about why United Way is Atlantic Lottery’s charity of choice and the core values shared by the people at our two organizations.

Responsible & Regulated

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Know the risks: Why you shouldn’t buy lottery products for minors

Atlantic Lottery is joining forces with lotteries around the world this holiday season to remind people that scratch tickets and other lottery products are not appropriate gifts for minors.
You can’t drive until you reach a certain age and you can’t buy alcohol or cannabis until you are 19. 

Stay Informed, Stay Safe

At Atlantic Lottery, the safety of our players is very important to us. Recently, we have been made aware of various fraudulent attempts using the Atlantic Lottery name to target players. We want to keep you informed on how we operate and what you should watch out for to avoid these deceptive attempts.

ATLANTIC WINS

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Record-breaking $70M jackpot has Lotto Max players dreaming big

Have you heard? The Jan. 3 Lotto Max draw jackpot will be a record-breaking $70 million — the highest ever in Canadian history.
In May 2019 we told you about changes to Lotto Max that would mean bigger jackpots and more opportunities for our players to win.

New lottery game is a big hit with players

In the 11 weeks since Atlantic Lottery launched its newest game – Hit or Miss – five top prizes of $250,000 have been won as well as two top instant prizes of $25,000.
Three top prizes have been awarded in Newfoundland and Labrador, one top prize in Cape Breton,