NOW + Next

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AL celebrates 50 years of giving back with charitable Scratch’N Win game

Atlantic Lottery has been making a game-changing impact for the people and places of Atlantic Canada for 50 years. Founded in 1976 as a way to fundraise revenues to benefit Atlantic Canadian communities, the organization has always been deeply committed to giving back.
To celebrate the milestone anniversary,

Insights: Reflecting on 50 years of AL and the future before us

It was my great pleasure to be a recent guest on the Acadia Broadcasting podcast, Insights with Don Mills and David Campbell.
The podcast combines the experiences of economist David Campbell and social scientist Don Mills to explore the challenges and opportunities facing Atlantic Canada, promote data-driven decision making among policymakers and encourage a wider dialogue and debate leading to greater prosperity for the region.

Community Proud

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Celebrate & Share winner takes home $50K and chooses local hospital to receive $10K donation

Denise Gionet of Caraquet, N.B. recently won the top-prize on Celebrate & Share – a special 50th anniversary Scratch’N Win ticket from Atlantic Lottery. 
Celebrate & Share offers 10 top prizes of $50,000 plus an additional $10,000 for the winner’s charity of choice. 
Before she even purchased the tickets,

AL partners with United Way again this holiday season

Atlantic Lottery is a social purpose-driven organization, deeply driven to support local communities and help build a stronger region. That’s why the organization and its employees were proud to give back with United Way once again this holiday season.
Atlantic Lottery President and CEO Dallas McCready was pleased to present a cheque for $10,000 to United Ways in Atlantic Canada.

Responsible & Regulated

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Taking a Break: How Break in Play Supports Players

Healthy play is at the heart of everything we do at Atlantic Lottery. It guides our decisions, shapes our programs and reflects our objective to help players enjoy gambling as entertainment while staying in control. Break in Play, the refreshed version of our voluntary self exclusion program,

Atlantic Lottery Achieves WLA Level 4 Recertification, Strengthening Its Leadership in Healthy Play

Healthy play is more than just a commitment at Atlantic Lottery. It’s part of who we are and is a priority in every decision, program, and customer experience AL provides. Our Level 4 Recertification from the World Lottery Association demonstrates that dedication and that our work to support players is recognized at the highest level worldwide.

ATLANTIC WINS

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Lotto Max hits record jackpot level

The next Lotto Max draw will be one for the record books!
On Tuesday, Oct. 13, the Lotto Max jackpot will hit $85 million for the first time.
When we brought in the new Lotto Max back in April, it was because players told us they always look forward to having the chance to win big jackpots.

N.L. couple takes home $675K on Set for Life, their second Scratch’N Win top prize

Angelina and Edward Lado of St. John’s, N.L. recently took home the Set for Life top prize worth $675,000. The couple knew exactly what to do when they realized they won, having gone through the process eight years ago after winning a $2.5-million Scratch’N Win prize.